Privacy Policy

1. Introduction

EcoNfuse is a brand of Ecospice Ingredients Private Limited ('EcoNfuse', 'we', 'us', or 'our'). This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit econfuse.com, create an account, place an order, communicate with us, or otherwise use our website, store, products, and related services.

For the purposes of applicable Indian data-protection law, Ecospice Ingredients Private Limited is the entity responsible for processing personal data collected through the EcoNfuse website and direct consumer channels.

2. Data Fiduciary and Privacy Contact

3. Personal Information We Collect

Depending on how you interact with us, we may collect or process the following categories of personal information:

• Identity and contact details, including name, email address, phone number, billing address, shipping address, and customer profile details.
• Order and transaction details, including products viewed, cart activity, products purchased, returns, refunds, cancellations, invoice details, and customer support history.
• Payment-related information, including payment method, transaction confirmation, payment status, billing details, and fraud-prevention information. Full card or banking details may be processed by our payment gateway or payment service provider and are not intended to be stored by us in plain form.
• Account information, including login credentials, password-reset details, preferences, and saved addresses where account functionality is enabled.
• Communications with us, including emails, WhatsApp messages, calls, website forms, reviews, feedback, photographs, and complaint information.
• Device and usage information, including IP address, device identifiers, browser type, operating system, referral source, pages visited, time spent, cookies, pixels, and analytics identifiers.
• Marketing preferences, including consent, opt-outs, coupon use, promotion interaction, and campaign engagement.

4. Sources of Personal Information

• Directly from you when you browse, register, order, pay, return, review, complain, or contact us.
• Automatically from your device through cookies, pixels, analytics tools, logs, and similar technologies.
• From service providers, including Shopify, payment gateways, logistics partners, fraud-prevention providers, customer-support tools, marketing platforms, and analytics providers.
• From business partners, marketplaces, social media platforms, or other third parties where you interact with EcoNfuse through those channels.

5. How We Use Personal Information

• To operate the website and provide products and services requested by you.
• To process orders, payments, invoices, shipments, delivery updates, returns, replacements, refunds, and complaints.
• To create and manage customer accounts, saved preferences, wishlists, reviews, and support history.
• To communicate with you about orders, service updates, customer support, safety notices, product information, and policy changes.
• To send marketing communications, coupons, offers, and advertisements were permitted by law and your communication preferences.
• To improve the website, product range, customer experience, content, packaging, logistics, and quality systems.
• To prevent fraud, misuse, unauthorised transactions, cyber incidents, and unlawful activity.
• To comply with legal, regulatory, tax, accounting, food-safety, consumer-protection, and law-enforcement requirements.

6. Cookies and Similar Technologies

We may use cookies, pixels, tags, local storage, analytics tools, and similar technologies to operate the website, remember preferences, secure sessions, understand website use, improve performance, and support marketing. You may be able to manage cookies through your browser settings or consent tools provided on the website. Disabling certain cookies may affect website functionality.

7. How We Disclose Personal Information

We may disclose personal information for lawful and legitimate business purposes, including with:

• Shopify and other website, hosting, store-management, checkout, and technology providers.
• Payment gateways, banks, UPI providers, wallet providers, fraud-prevention providers, and chargeback processors.
• Courier, logistics, warehousing, fulfilment, and delivery partners.
• Customer-support, communication, email, SMS, WhatsApp, CRM, review, analytics, and marketing service providers.
• Professional advisers, auditors, accountants, insurers, legal counsel, and compliance consultants.
• Government authorities, regulators, courts, dispute-resolution bodies, law-enforcement agencies, and tax authorities where required or permitted by law.
• Business successors or parties involved in restructuring, merger, transfer, financing, or sale of business assets, subject to lawful safeguards.

We do not sell personal information in the ordinary meaning of selling customer data for money. Advertising and analytics partners may process identifiers or usage data to support measurement and marketing, subject to applicable law and your choices.

8. International Processing and Transfers

Our website may be hosted or supported by Shopify and other service providers located in India or outside India. Your personal information may therefore be transferred, stored, or processed in jurisdictions outside your state or country of residence. We use service providers subject to contractual, technical, and organisational safeguards appropriate to the nature of the processing.

9. Data Security

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, misuse, loss, alteration, and disclosure. No internet transmission or electronic storage method is completely secure. You are responsible for keeping account credentials confidential and for using secure channels when sharing sensitive information.

10. Retention

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including order fulfilment, customer support, warranty/complaint handling, tax, accounting, legal compliance, food-safety traceability, fraud prevention, dispute resolution, and enforcement of our terms. Where consent is withdrawn or information is no longer necessary, we will erase or anonymise personal information unless retention is required or permitted by law.

11. Your Rights and Choices

Subject to applicable law, you may request access to information about your personal data, correction or updating of inaccurate data, erasure where lawful, withdrawal of consent where processing is based on consent, grievance redressal, and management of marketing communication preferences. To make a request, contact us using the details in this policy. We may need to verify your identity before acting on a request.

12. Marketing Communications

You may opt out of promotional emails by using the unsubscribe link or by contacting us. You may opt out of promotional SMS or WhatsApp communications where such options are provided. Even after opting out of marketing, we may send non-promotional communications relating to orders, payments, delivery, safety, policy updates, or customer service.

13. Children's Privacy

Our website and services are intended for use by adults or with adult supervision. We do not knowingly collect personal information from children where such collection is prohibited by applicable law. If you believe a child has provided personal information to us without appropriate consent, please contact us and we will take appropriate steps.

14. Third-Party Links

The website may include links to third-party websites, platforms, payment providers, social media pages, or logistics tracking pages. We are not responsible for the privacy practices, security, or content of third-party websites. Please review their policies before providing personal information.

15. Changes to This Policy

We may update this Privacy Policy from time to time for operational, legal, regulatory, or business reasons. The updated version will be posted on the website with the revised last-updated date. Continued use of the website after an update means you have had the opportunity to review the updated policy.

16. Contact

For privacy questions, rights requests, or grievances, contact: care@econfuse.com | +91 99469 64444 | 13-172/A-BLVL Road, Pancode PO, Pancode. Ernakulam, Kerala-682310, India